We had the good fortune of connecting with Shay Samuels and we’ve shared our conversation below.

Hi Shay, we’d love to hear more about how you thought about starting your own business?
After working for multiple corporate entities as a manager and director, I observed a significant gap in employee training and development. Post-pandemic, many employers seemed to neglect investing in their employees’ education. This inspired me to create programs tailored to the unique needs of individuals, rather than just addressing a corporate group’s needs.

My vision was to develop workshops, seminars, and training classes that provide individuals with the tools necessary to enhance their skills, prepare for job readiness, achieve potential promotions, and improve their capabilities in various aspects of life. I recognized that our training and development niche must focus on transforming individuals’ mindsets—how they perceive themselves, their workplace, their business, and their relationships.

What should our readers know about your business?
In 2014, I embarked on my journey as a recording artist, taking on the daunting task of building a sustainable music career from the ground up. While my talent was evident, I quickly realized that success in the music industry required more than just musical ability—it demanded a deep understanding of the business side, including media, marketing, and promotion. Though I faced a slow start due to my initial lack of business acumen, my background in sales equipped me with strong networking skills, which proved invaluable.

As I navigated the competitive and often harsh music industry, I learned to think outside the box to make my name and music stand out. Through extensive research and self-reflection, I discovered my unique artistic identity and the type of music I wanted to create. This clarity led to recognition and respect for my resilience, ambition, and confidence. My journey in music naturally evolved into roles as a motivational speaker, radio personality, TV personality, and author, all rooted in the principles I developed as a recording artist.

Building on these experiences, I founded Let’s Talk Business Consulting Group, LLC. The core of my company revolves around the concept of “Purpose.” I applied the same successful strategies from my music career—effective marketing, strategic promotion, leveraging media platforms, and robust networking—to establish and grow my consulting business.

In a world saturated with visionaries and new businesses emerging daily, I chose collaboration over competition. This mindset has been instrumental in creating a thriving and healthy company. At Let’s Talk Business Consulting Group, LLC, we are dedicated to providing tailored training and development programs that address the unique needs of individuals. Our workshops, seminars, and training classes empower clients to enhance their skills, prepare for job readiness, achieve promotions, and improve various life aspects.

Our commitment to transforming mindsets and fostering personal and professional growth sets us apart. We invite you to partner with us and experience the difference our purpose-driven approach can make for your organization. Let us help you and your team unlock your full potential and achieve lasting success.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
If my best friend came to visit, we’d kick off the adventure with a delightful day in Douglasville, Georgia, sampling some of the best local cuisine. We’d start at Gritz Brunch Bar and Cenacle Bistro in Austell, GA, where the food is simply amazing. Before heading to the beach, a stop at the nail salon would be a must—we’d get our nails and toes done, ready for the sandy shores.

If they arrived on a Wednesday, we’d definitely hit up Wind Down Wednesdays in Douglasville for some live music and a relaxing evening in the park. Another must-visit spot would be Juicy Crab, one of my favorite seafood restaurants, for a feast to remember.

The next day, we’d set off for Myrtle Beach, South Carolina. We’d spend our time at a beautiful resort, soaking up the sun on the beach, indulging in fine cuisine, and strolling along the boardwalk. The combination of great food, relaxation, and scenic views would make for an unforgettable experience. It’s all about enjoying each moment, making memories, and embracing the carefree joy of being with your best friend.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Absolutely! I’d like to give a heartfelt shout-out to Coach David Benton. I met Coach David at the end of 2016, going into 2017, and he has been a pivotal influence in my journey. From the beginning, he brought immense insight into our business relationship, shedding light on how the world truly operates. His perspectives, combined with my knowledge, profoundly shaped my growth both personally and professionally.

Although I carried extensive experience from my corporate and business life, Coach David introduced me to new approaches in communication, understanding different personality types, and, most importantly, realizing my potential. His guidance revolutionized my business practices. He challenged and pushed me beyond my limits, more than anyone else ever had.

I vividly recall his words when we first started working together: “When you finally tap into it, you are going to be a force to be reckoned with.” Today, years later, I continue to explore and harness my full potential, thanks to his mentorship.

Website: letstalkbusiness.vonza.com

Instagram: ltbconsultinggroup

Linkedin: Let’s Talk Business Consulting Group

Facebook: Let’s Talk Business Consulting Group

Youtube: Let’s Talk Business Consulting Group

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